November 21, 2017

Helping PR pros make smarter decisions

Starbucks Opens Up To AT&T

Starbucks Opens Up To AT&T

Connecting laptops, iPhones, and other wireless devices will soon be a little easier for many consumers. AT&T has announced a [partnership](http://www.computerworld.com/action/article.do?command=viewArticleBasic&articleId=9062059) with Starbucks that will create WiFi hotspots in more than 7,000 coffee shops across the country. In doing so, Starbucks has ended a similar partnership with T-Mobile that had been in place for six years. The new agreement could bring smiles to many though, as AT&T’s version will be priced lower and even offered at no charge in many cases. Starbucks card owners will get two free hours per day, as will most AT&T wireless broadband customers.
As an interesting side note, AT&T is part of [Boingo’s](http://www.boingo.com/) massive roaming WiFi network. This news could be a big boost for that company, which has just announced an $8 per month plan in conjunction with Sony Ericsson and is planning a similar service for the Apple iPhone. Globally, Boingo boasts 100,000 hot spots. AT&T claims to lead the pack among carriers in the U.S. with 17,000 after this new deal is completed.

Ad Block 728

About The Author

Jennifer Zingsheim Phillips is the founder of 4L Strategies, and has worked in communications and public affairs for just over 20 years. Her background includes work in politics, government, lobbying, public affairs PR work, content creation, and digital and social communications and media analysis.

Related posts

Ad Block 728