August 17, 2017

Helping PR pros make smarter decisions

The Shortest Show Ever

The Shortest Show Ever

Jen Zingsheim, host of Media Bullseye’s Radio Roundtable flies solo this week. Since she’s not prone to having full discussions with herself–and almost never argues with herself–on the show she simply highlights three topics from this week’s social media landscape and leaves you, intrepid listener, to ruminate on the topics for yourself.

Click here to listen to the 4-minute solioquy.

  • First, how different would the world view Tianamen Square had social media existed then as it does now? Are bloggers and individuals the only reliable sources of news in repressive regimes?
  • Next, Mitch Joel points to some interesting numbers coming out of Deloitte’s workplace survey. If employees aren’t thinking about what they post online and don’t think it’s any of their bosses’ business anyway, what’s the best way to protect a company’s reputation?
  • Finally, BusinessWeek Editor in Chief John A. Byrne discloses that he had to “bribe” reporters to engage online. Jen isn’t really sure what to make of this, but thinks each evolution in media has brought reporters one step closer to their audiences. Short of having a reporter over for dinner, interacting on Twitter is probably closer than most people get to those who deliver the news.

Click here to listen to the 4-minute solioquy.

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