Posts from ‘Business’
You may have noticed a lot of talk about “new things” coming out of the technology camps this week. From Facebook to Google along with a lot of emerging companies, they’re about to announce more of what I’ve been writing in this column for the last two years: The cloud is here; This ain’t your Daddy’s cell phone and how we communicate with customers has already changed beyond the point most businesses are willing to acknowledge. Continue Reading
Stephen Stills of Crosby, Stills, Nash and Young may have written the soundtrack to the new research on marketing dollars. In 1970 he reminded us: “If you’re down and confused, and you don’t remember who you’re talking with… Love the one you’re with.” With social media, a more smart-phone centric population and growing web interactivity on a skyrocketing trend, new data from Forrester Research pretty much says “Love the One You’re With” through their interactions with your company. Continue Reading
We have all been forced into using systems that try to make us behave in a certain way, which is generally counter-intuitive. The system may be from our company or a company that we do business with. In almost every case, the reason they are driving us nuts is that it should make it easier for THEM to do something. Wayne Kurtzman tells us how knowledge management can improve systems and help grow businesses.
The barriers to founding a company today are lower than ever, and thus it’s more than important than ever to reach your potential and existing customers in new ways. Social media has become a valuable asset in doing so; here are some tips from new Media Bullseye author Jeffrey Vocell to help out.
Jonathan Bernstein interviews Chesa Keane of TAO Consultants on reputation management online, and discovers what the five biggest mistakes that are made regarding online reputation, as well as offering advice on how to go about managing one’s reputation online.
In a down economy, would there be VC interest in early stage startups? Would people come out to check out the latest mobile and web companies? The answer was an overwhelming yes. Over 700 people attended the 20th Web Innovators Group in Cambridge, Massachusetts last night to see nine early stage companies and to network with the Boston tech and startup communities.
It may be too early to label Arianna Huffington as a successful entrepreneur, but she certainly has made a name for herself in the online media space. Today comes confirmation that The Huffington Post has secured an additional $25 million in venture capital with an assumed company value of about $100 million.
Our Sponsor
