September 20, 2017

Helping PR pros make smarter decisions

This discussion is not your usual pig in a poke

This discussion is not your usual pig in a poke

This week, Roundtable host Jen Zingsheim and co-host Chip Griffin were joined by Jay Moonah, of Media Driving Podcast fame. Jen, Chip, and Jay covered the communications challenges surrounding the spread of Type A influenza H1N1, particularly in social media; Twitter’s fickle new users; and comment policies.

Click here to listen to the 34-minute discussion.

  • With the H1N1 virus spreading (honoring the Pork Producers’ Association request to *please, please* not call it the ‘swine flu’) the Roundtable covers the communications lessons drawn from this crisis, from both a traditional communications perspective and a social media perspective. Does social media help, or hurt, the ability to disseminate accurate information?
  • A recent piece from PC World about Twitter users being fickle seems to reinforce what some have been saying about all of the new Twitter joiners, especially post-Oprah. The Roundtable looks at what makes Twitter useful and valuable, then Jay doses reality on all of it by pointing out that if Twitter can’t figure out a way to make money, PR people might have to find a way to survive without it.
  • The final topic of the day was about Jennifer Mattern’s very interesting piece on comment policies. The Roundtable discusses the difference between comment policies on personal blogs versus professional media outlet sites, manners in general, and “seagull commenters.”

Click here to listen to the 34-minute discussion.

Ad Block 728

About The Author

Related posts

Ad Block 728
0 Shares