September 29, 2022

Helping PR pros make smarter decisions

Radio Roundtable: SXSW, Blogger Plagiarism, and Trust in Twitter

Radio Roundtable: SXSW, Blogger Plagiarism, and Trust in Twitter

This week, Jen Zingsheim was joined by co-host Bryan Person. The two discussed the South By Southwest conference, plagiarism plaguing bloggers at the NYT blogs, and whether there’s too much trust placed in Twitter.

Click here to listen to the 25-minute show.

  • First, Jen speaks with Bryan about South By Southwest, and what he hopes to learn from the many programs laid out for the next few days in Austin. Bryan mentions that the best thing to do is come with a definite idea of what you want to see and hear, or you’re quickly overwhelmed by the sheer volume of activity. He also recommends making concrete plans if you want to get together with folks–there’s so much to do that if you don’t, you might not get a chance to speak with them again before the conference ends.
  • Next, Bryan and Jen look at the recent allegations of plagiarism at the New York Times DealBook blog, and whether “link-phobia” is at the core of the problem. Both agree that the pace of blogging is fierce, but that standards shouldn’t get cast aside. Bryan notes that his previous experience in journalism echoed some of the problems here: that an extreme reluctance to acknowledge another news organization reported an item first leads to an equal reluctance to link out to another news source or blog.
  • Finally, a recent post by Geoff Livingston over at the Buzz Bin asks if Trust in Twitter is Misplaced. Jen and Bryan touch on several points of this issue, including how Twitter is different from other social networks, and how brands and organizations need to consider audience to determine if Twitter is even the right vehicle for social outreach.
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About The Author

Jennifer Zingsheim Phillips is the Director of Marketing Communications for CARMA. She is also the founder of 4L Strategies, and has worked in communications and public affairs for more than 20 years. Her background includes work in politics, government, lobbying, public affairs PR, content creation, and digital and social communications and media analysis.

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