What is it about Twitter that gets grown adults who should know better into trouble? Twitter’s not t ...
Twitter Trouble
February, 2012
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The ABC’s of Media Monitoring for Schools and Universities
I recently realized that I have attended or worked for four different institutes of higher learning ...
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The care and feeding of your media monitoring account
Happy Groundhog’s Day! The little groundhog, known affectionately as Punxsutawney Phil, did see his ...
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A Sweet Approach to Keyword Monitoring
Do you remember the feeling of being a kid on the way to the nickel-and-dime store? Your pockets wer ...
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How to start media monitoring in just 15 minutes per day
At your Monday meeting, your boss says she wants you to start monitoring online media for your organ ...
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Can social media buzz predict the outcomes of presidential primaries?
Social media has become an integral part of political campaigns, to the point that some folks believ ...
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Monitoring social media for government agencies
So with the New Year your Commissioner has decided he or she wants to look into using social media f ...
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How bloggers can benefit from media monitoring – Santa Edition
Bloggers can’t be everywhere online at once, keeping tabs on their key topics at all times. An autom ...
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How media monitoring is like parenting toddlers
Having two kids is a blessing (or a curse depending on when you ask me.) In the average day I change ...
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Time for End of Year Keyword Clutter Cleanup
This time of year is a great time to take a step back to reflect on the previous year and prepare fo ...