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How managers should assess PR efforts

Posted by Jennifer Zingsheim Phillips
|Date: February 6, 2017
| 0 comments

How managers should assess PR efforts

Public relations itself can be tough to define to someone unfamiliar with the scope of PR. Most people re ...

Public relations itself can be tough to define to someone unfamiliar with the scope of PR. Most people resort to sticking it in either the “media relations” box (where you’re trying to get press cover ...

February 6, 2017
| by Jennifer Zingsheim Phillips

| 0 comments

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How live, unfiltered social video has changed breaking news coverage

Posted by Jennifer Zingsheim Phillips
|Date: July 18, 2016
| 0 comments

How live, unfiltered social video has changed breaking news coverage

I’m old enough to remember having only three television networks, each of which provided a nightly news p ...

I’m old enough to remember having only three television networks, each of which provided a nightly news program 30 minutes in length. These were heavily and professionally edited programs, providing t ...

July 18, 2016
| by Jennifer Zingsheim Phillips

| 0 comments

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Your Phone is Your Wallet

Posted by Wayne Kurtzman
|Date: January 20, 2011
| 0 comments

Your Phone is Your Wallet

“Pay by phone” has a new meaning this week as Starbucks announced that it is rolling out a way for custom ...

“Pay by phone” has a new meaning this week as Starbucks announced that it is rolling out a way for customers to pay for their coffee with their smart phones. Leave your money at home, your phone is yo ...

January 20, 2011
| by Wayne Kurtzman

| 0 comments

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Take Two Tablets And Tweet Me In The Morning

Posted by Wayne Kurtzman
|Date: January 6, 2011
| (1) Comment

Take Two Tablets And Tweet Me In The Morning

This is the week that all good boys and girls in the tech-toy world have been waiting for: the Internatio ...

This is the week that all good boys and girls in the tech-toy world have been waiting for: the International CES in Las Vegas. It is here where the announcements of the next big greatest game-changing ...

January 6, 2011
| by Wayne Kurtzman

| (1) Comment

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“I Thought Turkeys Could Fly” – and Other 2011 Predictions

Posted by Wayne Kurtzman
|Date: November 23, 2010
| (2) Comments

“I Thought Turkeys Could Fly” – and Other 2011 Predictions

“Turkeys are hitting the ground like wet cement,” gasped the voice of radio newsman Les Nesman in the 197 ...

“Turkeys are hitting the ground like wet cement,” gasped the voice of radio newsman Les Nesman in the 1978 sitcom WKRP in Cincinnati. The Thanksgiving show featured a promotion where the radio station ...

November 23, 2010
| by Wayne Kurtzman

| (2) Comments

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The next evolution of Location Based Services

Posted by Jeffrey Vocell
|Date: August 2, 2010
| (1) Comment

The next evolution of Location Based Services

Location Based Services (LBS) such as Foursquare, Gowalla, and MyTown have been hotly contested and talke ...

Location Based Services (LBS) such as Foursquare, Gowalla, and MyTown have been hotly contested and talked about the last few months. However – a startup in Boston is positioning itself to change the ...

August 2, 2010
| by Jeffrey Vocell

| (1) Comment

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Mobility Ability: Facebook Becomes the World’s 3rd Largest Country

Posted by Wayne Kurtzman
|Date: July 23, 2010
| (1) Comment

Mobility Ability: Facebook Becomes the World’s 3rd Largest Country

This week, Facebook formally announced their 500 millionth user. Recent studies show 150 million of those ...

This week, Facebook formally announced their 500 millionth user. Recent studies show 150 million of those users are connecting through their mobile devices and that growth rate is staggering. Their go ...

July 23, 2010
| by Wayne Kurtzman

| (1) Comment

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Lead Generation for Mobile Marketing

Posted by Jeffrey Vocell
|Date: July 20, 2010
| (1) Comment

Lead Generation for Mobile Marketing

With mobile advertising projected to rise 80 percent in 2010 and climbing to 4.2 billion by 20151 - it’s ...

With mobile advertising projected to rise 80 percent in 2010 and climbing to 4.2 billion by 20151 - it’s no wonder companies are taking notice of the mobile space. Even large technology companies are ...

July 20, 2010
| by Jeffrey Vocell

| (1) Comment

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Mobile Social Media is Meatier

Posted by Wayne Kurtzman
|Date: June 10, 2010
| 0 comments

Mobile Social Media is Meatier

If content is the meat of the Internet, social media content from mobile devices is where the choice beef ...

If content is the meat of the Internet, social media content from mobile devices is where the choice beef is. Bad metaphors aside, mobile social networking content is exploding, showing a year-over-ye ...

June 10, 2010
| by Wayne Kurtzman

| 0 comments

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Social Media Conquers Both Time and Space

Posted by Ike Pigott
|Date: May 3, 2010
| (1) Comment

Social Media Conquers Both Time and Space

In our quest to understand things as quickly as possible, we often sacrifice a complete understanding. Th ...

In our quest to understand things as quickly as possible, we often sacrifice a complete understanding. There does come a point of diminishing returns, when the additional benefit does not justify the ...

May 3, 2010
| by Ike Pigott

| (1) Comment

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12 3

Does current scrutiny over data privacy have implications for media monitoring?

Crock-Pot Cares: Why a new brand of crises warrant communicators’ attention

Keeping your media lists current

Is there ever a reason to measure impressions?

How to report on your communication to the C-suite

Overcoming Common PR Measurement Barriers [Webinar]

How are changes to social and earned media affecting the PESO Model?

Who owns a Twitter following, the paper or the journalist?

Why media training matters

10 Tools to help you generate, write, and edit new content

How are changes to social and earned media affecting the PESO Model?

Who owns a Twitter following, the paper or the journalist?

Media Bullseye Roundtable 2016.13: Key PR Measurement Trends in North America

Media Bullseye Roundtable 2016.12 with Scott Monty

Media Bullseye Roundtable 2016.11 with Paul Gillin

48 Communications and Public Relations Jobs Available Now

74 Communications and Public Relations Jobs Available Now

57 Communications and Public Relations Jobs Available Now

How managers should assess PR efforts

How managers should assess PR efforts

How live, unfiltered social video has changed breaking news coverage

How live, unfiltered social video has changed breaking news coverage

Your Phone is Your Wallet

Your Phone is Your Wallet

Take Two Tablets And Tweet Me In The Morning

Take Two Tablets And Tweet Me In The Morning

The next evolution of Location Based Services

The next evolution of Location Based Services

Lead Generation for Mobile Marketing

Lead Generation for Mobile Marketing

Mobile Social Media is Meatier

Mobile Social Media is Meatier