In no particular order, four reasons why companies are (still) skittish about involving themselves in social media: ...

To paraphrase Tom Hanks from the movie “A League of Their Own,” doing content right is hard. It’s supposed to be hard. If it wasn’t hard everyone would do it (right).  It’s the hard that makes it prof ...

Since the beginning of modern economics, managers introduced new processes. Sometimes they worked and sometimes they failed. If one of the most repeated single points of failure is the introduction of ...

As the volume of content generated from social media channels continues to increase, it's natural to long for automated systems to help keep on top of it. Whether that means having a smart system that ...

I've argued in the past that a harmless Facebook exercise in awareness isn't a bad thing, and that people should try and maintain perspective when it comes to social media awareness campaigns. There's ...

What do airport security and social media monitoring have in common? More than you would think (especially since most of you probably answered "nothing.") Or at least that's what I'm going to try and ...

Another week, another new shiny object introduced, and yet another round of "__________ is dead" discussions. I really, really dislike the "_______ is dead" meme, and wish it would go away. Unfortunat ...

It was 40 years ago that “Cracklin’ Rosie” got on board for Neil Diamond and Diana Ross learned there “Ain’t No Mountain High Enough.” It’s also when futurist Alvin Toffler introduced us to the concep ...

I love new, shiny technology toys. While I don’t have nearly enough of them, I qualify as an early adopter. So when the new web site GDGT (pronounced gadget) came to Boston with some technology compan ...

The Bluebird of Social Happiness (a.k.a. Twitter) is about to pull out all the stops and start rolling out a new release of the popular real-time social media site that they hope will drive users abov ...