Pepsi dropped Super Bowl advertising in favor of social media, and this week Ben & Jerry’s Homemade Ice Cream was rumored to replace more traditional marketing with social media. According to publ ...

As this week is an "off" week for the Roundtable, I thought I'd post links to podcasts and topics that caught my attention over the course of the week. ...

I'm a big fan of Amber Naslund's blog, Altitude Branding. She's smart, and writes very well, and consistently churns out some of the more thoughtful pieces I see in the marketing/PR/communications spa ...

Two very different events—the volcanic ash cloud and the Deepwater Horizon oil spill—provide an interesting perspective on risk, probability, and how to respond to a crisis. Both events would be categ ...

When organizers announced last May that they planned a national march on Washington for equal rights for lesbian, gay, bisexual and transgender (LGBT) people, to take place less than five months later ...

I recently attended the PR News Measurement Conference in Washington, D.C.; interesting conferences always set the mind to work. Of course, the main topic was measurement and how to incorporate approp ...

You would have to be living in a cave over the last few months not to see the dispute between Google and the Chinese government – one over censorship.  On January 21, Google chief executive Eric Schmi ...

One of the things I love most about reading is the way it tends to clear my mind--I'm one of those people who could spend every waking hour thinking about what I need to do, what I've done, what I sho ...