December 17, 2017

Helping PR pros make smarter decisions
Guest Post Guidelines

We’re looking for contributors interested in writing about topics of interest to public relations professionals.

Here’s the deal.

Each topic should be approved by us in advance and we reserve the right to reject any submission (even if we initially approved the topic). If you have a post on your own blog that you think would be a good fit for us, we may be interested in republishing it on Media Bullseye. We might request minor modifications to tailor it to our site, but otherwise would use it as-is and link back to the original post.

For original work, we’re particularly interested in substantive explainers, research pieces, or how-to posts. We’re much less interested in publishing random rants and opinions. The topics should be of direct interest to public relations pros in particular, including things like:

  • media monitoring
  • PR measurement
  • data-driven PR
  • media relations
  • crisis communications
  • public affairs
  • reputation management
  • content marketing

What we don’t want:

  • “me too” posts that jump on the latest bandwagon or meme
  • mere summaries of someone else’s post that don’t add anything new of substance
  • rants or opinion pieces based mostly on rhetoric
  • preachy posts

Technical guidelines:

  • 400+ words (no limit, but it needs to remain engaging throughout)
  • smart use of links and imagery
  • all original work, with quotes and ideas of others properly cited

Here’s what you get from us:

  • Byline credit
  • Promotion using social networks and email lists
  • In some cases, we may purchase ads to promote the piece (at our discretion)

Interested? Please complete the form below.

 

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