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The Value of Checklists – Media Intelligence Minute

Posted by Jordan Gosselin
|Date: September 21, 2017
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The Value of Checklists – Media Intelligence Minute

Checklists are a valuable tool for all professionals, regardless of the industry or field they work in, t ...

Checklists are a valuable tool for all professionals, regardless of the industry or field they work in, to ensure they're fulfilling each step to achieve their goals. In this week's Media Intelligence ...

September 21, 2017
| by Jordan Gosselin

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AMEC Measurement Month 2017 – Media Intelligence Minute

Posted by Jordan Gosselin
|Date: September 11, 2017
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AMEC Measurement Month 2017 – Media Intelligence Minute

Measuring to improve communications outcomes should remain important to communicators all throughout the ...

Measuring to improve communications outcomes should remain important to communicators all throughout the year, but September is an excellent time to focus on these activities, as the month is dedicate ...

September 11, 2017
| by Jordan Gosselin

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Social Media in Disasters – Media Intelligence Minute

Posted by Jordan Gosselin
|Date: August 30, 2017
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Social Media in Disasters – Media Intelligence Minute

Since it made landfall last Friday, Hurricane Harvey has devastated regions of Texas. As the storm develo ...

Since it made landfall last Friday, Hurricane Harvey has devastated regions of Texas. As the storm developed, social media has played an important role in providing aid to victims of the disastrous st ...

August 30, 2017
| by Jordan Gosselin

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Feeding the content beast with curation – Media Intelligence Minute

Posted by Jordan Gosselin
|Date: August 16, 2017
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Feeding the content beast with curation – Media Intelligence Minute

Producing content for your organization's blog and social media channels generates traffic and allows you ...

Producing content for your organization's blog and social media channels generates traffic and allows you to communicate with the audience you're trying to reach. It can be difficult, however, to tack ...

August 16, 2017
| by Jordan Gosselin

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Social Media Rules – Media Intelligence Minute

Posted by Jordan Gosselin
|Date: August 4, 2017
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Social Media Rules – Media Intelligence Minute

Recently, a federal US court ruled that government officials cannot block constituents from the official' ...

Recently, a federal US court ruled that government officials cannot block constituents from the official's social media pages, as it is considered a violation of the first amendment. Although most com ...

August 4, 2017
| by Jordan Gosselin

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PR & Marketing Should Work Together on Metrics – Media Intelligence Minute

Posted by Jordan Gosselin
|Date: July 26, 2017
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PR & Marketing Should Work Together on Metrics – Media Intelligence Minute

In a recent post published on The Measurement Standard, Chip Griffin, CARMA's CEO of North America, chall ...

In a recent post published on The Measurement Standard, Chip Griffin, CARMA's CEO of North America, challenged the notion that marketing has perfected their measurement efforts. According to Chip, PR ...

July 26, 2017
| by Jordan Gosselin

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